Come on face it, clients are the gods and goddesses of the business. They are always right, even if they are not.
Clients are crucial to deal with, since the future of the business always relies on their mood.
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Take note that human relations is not a skill but a talent; only a few people can deal with people pleasantly and effectively.
Just admit that some people are born to be locked inside the "no people allowed" dungeon to control robots, while others are born to talk to people in the open space.
How do you communicate with a client effectively?
1. Understand
the client’s language. Is English his first language, or he only knows how to greet people in English? Does he love
going straight to the point, or a bit dramatic when presenting his ideas? Does he understand business jargons or receive things as a commoner?
Have some background check. Google the name of the client, and go as far as stalking the client on his social media accounts (Facebook, that's right!). You will get to know his nature by reading his posts and checking on his photo uploads.
2. Communicate
the way the client's way. Tough it is. Doing
this may help avoid miscommunication.
If you know that your client is very emotional, reply with some drama. Do not go straight to the point, or else you will be misunderstood as rude.
If the client is very anxious because he is a bit perfectionist, take things slow and have some sympathetic lines like, "we're partners, aren't we?".
If you know that your client is very emotional, reply with some drama. Do not go straight to the point, or else you will be misunderstood as rude.
If the client is very anxious because he is a bit perfectionist, take things slow and have some sympathetic lines like, "we're partners, aren't we?".
Lastly, have a British staff talk to a British client. If the client loves sporting events, get a staff who is into sports to start the conversation.
3. In
any conversation, do not forget to ask the client if he understood the message
or not. The, “Before we end this conversation, do you have any questions?” line
should always be the ending part of the convo. Then cap it with “Anyway,
please drop me a line if something pops up your head after this talk.”
Send the client all the things that you have discussed or agreed upon afterwards as notes and reminders.
If you really want to be effective in
communicating with a client, adjust for the client. Do not make the client understand you, or
you see him going to the next door.
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